Ecommerce Web Development – Full Service Ecommerce Agency https://commercerush.com CommerceRUSH Wed, 12 Jan 2022 06:02:29 +0000 en-GB hourly 1 https://wordpress.org/?v=6.9.4 https://commercerush.com/wp-content/uploads/2021/06/cropped-favicon1-32x32.png Ecommerce Web Development – Full Service Ecommerce Agency https://commercerush.com 32 32 A complete customized website revamping for one of the leading Jewelry Designers https://commercerush.com/case-study/a-complete-customized-website-revamping-for-one-of-the-leading-jewelry-designers/ https://commercerush.com/case-study/a-complete-customized-website-revamping-for-one-of-the-leading-jewelry-designers/#respond Mon, 10 Jan 2022 09:46:12 +0000 https://commercerush.com/?post_type=avada_portfolio&p=4702

The Challenge

Gemrize, with its years of experience and unique jewelry designing skill set, offers a wide range of jewelry designing services to clientele. The company provides the service of highly skilled designers who can come up with mesmerizing and compelling personalized jewelry designs. They wanted to switch their business to digital space with a fantastic WordPress website as a CMS to enable the users to design their jewelry independently or book a design consultant to get in touch with you to discuss the custom jewelry design ideas.

Approach, the CommerceRush way!

To show the client how the website would look and function, a prototype website was built for them to see the look and feel of the website along with some of the functionalities.

After a couple of discussions on different technologies and platforms, we concluded wordpress to be the most suitable CMS. We couldn’t resist the appeal of its simplicity, theme support, and cheaper continuing maintenance expenditures.

A website that gives users an opportunity to explore and purchase different jewelry and allows users to come up with their unique designs requires top-notch quality with intelligent planning and implementation. We first decided to research the targeted users to know how they would like to design their own jewelry. Our focus was to design software that would be easily manageable by end-users and also easy to integrate.

58 %

Improved Organic Presence

100 %

Custom Development with enhanced UI/UX

20 %

Increase in AOV

“We are a small business with a big footprint offline but needed to transmit that to an online presence with a tactically positioned website that didn’t get lost in the crowd. At the same time CommerceRush respected that a website is like a living being that needs constant attention and upkeep and while we didn’t have the resources in-house to maintain the site, they stepped in as our de-facto IT department and ensured smooth running.”

cropped Gemrize Favicon
Gemrize

Custom Jewelry Store

Gemrize Casestudy Body Image

Our Objectives

  • Theme Integration and website development
  • Static page creation with enhanced UI/UX
  • Woocommerce setup and product upload/management
  • Customized Jewelry form creation

Our Solutions

We started with building a WordPress CMS as per the client’s requirement and tried to keep it as simple as possible in terms of maintenance. The client wanted a website that is seamlessly manageable by the whole team. With flawless back-end development of the website, moving towards the front-end, we needed a UI/UX that looks stunning but is also functional. As this is a luxury jewellery store, we wanted a decent and sophisticated design to enhance the products. Our design team brought all the creativity to the table for creating a stunning design.

Along with back-end, front-end, the third but imperative goal was responsiveness. The client wanted the website to run smoothly on every smartphone by looking into the mobile-first approach. Having the backbone of a skillful development team, we completed the goal seamlessly.

We then moved towards a theme integration that makes the website look more interactive and responsive using Woocommerce to provide a platform that could offer a list of products from the client to the users.

Technologies That Were Employed

Our experienced team of developers and designers used the following technologies, tools, and methodologies to design the website to meet our client’s specific requirements.

  • WordPress
  • Photoshop (CS5)
  • HTML5/CSS3
  • JS Sliders
  • WooCommerce
  • Customised jewellery form development
  • MySQL
Gemrize Casestudy GIF

Client’s Benefits

  • Easily turned their business from a physical store to a well-visited website that increased their customers up to 75% just in a month.
  • Higher rate of conversion due to a responsive design and efficient web design. The customer acquisition rate moved from 35% to 82% within a period of 6 weeks.
]]> https://commercerush.com/case-study/a-complete-customized-website-revamping-for-one-of-the-leading-jewelry-designers/feed/ 0 How we helped Eyeglass Retail Shopify Store Rebuild Web Presence? https://commercerush.com/case-study/how-we-helped-eyeglass-retail-shopify-store-rebuild-web-presence/ https://commercerush.com/case-study/how-we-helped-eyeglass-retail-shopify-store-rebuild-web-presence/#respond Tue, 30 Mar 2021 12:01:16 +0000 https://commercerush.com/?post_type=avada_portfolio&p=3371

The Challenge

The company needed a new ecommerce website to sell their unique and stylish sunglasses online on shopify. We helped the company create a platform that is user friendly and easy to find all of their products. We synchronized their inventory with a third-party distributor, enabling the company to store their product off-site and integrated with cost-effective shipping options.

Conversion focused on all devices

Main reason for the website revamp was to be more mobile friendly and responsive across all media devices.

38 +

Pages Created

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100 %

Mobile Optimized

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8

Page Templates

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“We were finding it difficult to build the Shopify store for our business. Then comes CommerceRush and helped us the way we wanted. With their professionals, we were happy to get the kind of expertise that allowed us to focus on other parts of the business. Quick to launch and optimized platform helped us get to the market in time and flourish.”

Andrew Karter Client
Josh Simmons

CEO

eyeglass1

The Process

Used Shopify capabilities to build a fully functional online storefront to sell sunglasses and other accessories. Products are easily managed and added to the website, with offsite shipping capability and inventory synchronization.

  • Custom Layout, Category & Unique Page Design

  • Design to Shopify Conversion

  • Data, Product & Customer Migration

  • QA & Bug Fixes

We created an ecommerce website using the Shopify platform that is very user friendly on the backend to easily make website updates. We designed multiple webpage templates in order to maintain the consistency of the different types of content with latest web development and design best practices.

We installed and created Google Analytics conversions and goals so that the client was able to optimize their ongoing ad spend. The client is able to see the individual impacts of Google, Facebook and Instagram advertising and scale their budget accordingly. Retargeting was also setup to deliver messages to clients that had left items in shopping carts without making purchases.

eyeglass2

Conclusion

Following a well thought out design brief and initial discussions, Commercerush put together a visually compelling Shopify web design that aimed to educate those buying eyeglasses products online.

100% Mobile and Responsive Ecommerce website.

Previously the web design was not responsive, so we also made sure the website was made mobile friendly an important ranking factor for Google. This also ensured customers using mobiles could easily purchase products. The site features a very image/video based design to demonstrate the innovative products that HMT provide to potential customers and dealers.

Addon

Trained internal staff how to make updates and upload new products with the Shopify functionality.

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