Used Shopify capabilities to build a fully functional online storefront to sell sunglasses and other accessories. Products are easily managed and added to the website, with offsite shipping capability and inventory synchronization.
We created an ecommerce website using the Shopify platform that is very user friendly on the backend to easily make website updates. We designed multiple webpage templates in order to maintain the consistency of the different types of content with latest web development and design best practices.
We installed and created Google Analytics conversions and goals so that the client was able to optimize their ongoing ad spend. The client is able to see the individual impacts of Google, Facebook and Instagram advertising and scale their budget accordingly. Retargeting was also setup to deliver messages to clients that had left items in shopping carts without making purchases.